AHOD 24th August 2023

TOPICS:

• Analysis of a magic performance package, discussing changes and improvements over time, and exploring different formats like disco-style shows

• Email marketing for performers

• Detailed discussion of a pre-sale email sequence, including its structure, content, and open/click-through rates

• Discussing how an email sequence helped secure deals of varying amounts and convert potential clients despite higher pricing

• Mention of technical issues and seeking advice on creating a modern pre-sale email sequence for a platform

• Discussing automated pricing for different event types, mileage charges, and strategies for setting prices

• Effective email sequences for different types of performers, balancing automation with personalization

• Balancing the length and flexibility of forms for collecting event details while ensuring a positive user experience

• Strategies for collecting essential event details from potential clients to provide accurate customized quotes

• Google Ads campaign management and optimization